For Oct 10

Post Social Media Strategy

• How and (more importantly) why should Four Paws utilize Social Media sites as part of their site strategy?
• What should they expect to do (with the social media sites) to be successful?

Bring Wireframes

• Rough, informational wire frames. You can introduce color, branding ideas to test and gather class feedback.
• You should have enough wireframes to test this scenario:
  A woman finds a couple bugs, she thinks are bed bugs. She's distraught. Four Paws came up in first page of results. She uses the site to (1) validate it's bed bugs, (2) understand what's the process of detecting them with the dog (3) understand the price of detecting AND the price of removing, (4) contacting Four Paws to schedule an appointment.
• We will test them in class.